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Personal Brand Development - The CORE

We have created the CORE process to assist our clients in developing and marketing a personal brand.

 

C - Collect personal data.  This is done in two ways:

 1) Comprehensive Assessment Tests

 2) 360 Peer Feedback

O - Identify Original assets from personal data.

     (Assets are skills, personal characteristics,  

     experience, education and potential)

R - Review the marketplace to ensure your

    assets are relevant to your target market.

E - Explicate your brand succinctly.